T-Pro Solutions Best Practices Blog

ANSWERED! 6 Questions Consumer Goods Organizations Must Address to Succeed at TPx Change

6 Questions Consumer Goods Organizations Must Answer to Succeed at TPx Change

4 Ways CPG Executives are Reducing the Risk of Their Significant Trade Spending

5 Ways Finance Leaders Are Helping Their Sales Organization Create Better Outcomes

The Revenue Growth Management Equation: RGM + TPO = ROI

Simple and Sustainable Quenches CPG Thirst for Better TPx Experience

Three Ways AI Can Amplify Your Trade Investment for Predictable Profitability

Seeing Opportunity Through a Revenue Growth Management Lens

Uncovering and Maximizing the Revenue in Revenue Growth Management

CPG companies left fishing for answers in data lakes instead of building streams of intelligence

Another Quarter. Another Quandary. CPG Companies Looking to Create a Better Financial Future with Predictive Analytics

Tech Tensions: How Retailer investment in technology is pushing manufacturers farther away from bargaining table

C-Suite Under Siege in the Mature CPG Sector

What trade marketers can learn from the NBA finals

Chasing Trade Investment ROI - Resentment, Ramification and Realities

What's In Your Strategy? Building an Event Library for Optimized Planning Results

2 Topics that Need to be Part of every CPG Trade Planning and Budgeting Conversation

Price Pressures Push Planning for Predictable Profits

What is IT’s role in an analytics center of excellence?

Business Blind Spots Expose Risk to CPG Growth Sustainability

How Predictive Analytics is Defining the Future for Tomorrow’s CPG Finance Leaders

Begin with the Base: Building the foundation for accurate post-event analysis and planning

3 Ways Predictive Analytics Helps CPG IT Leaders Have the Most Impact

To Find Margin Points, CPG Executives Must Prioritize New Opportunity and Measurable Improvement

CPG CAGNY Announcements Balance Risk and Reward in the Hopes of Spurring Growth

What CPG Companies Can Learn from Wayfair’s 3D Modeling Feature

Walmart is offering up more data. But can CPG companies do anything with it?

It Takes an Army! Or Does It? The Reality of TPO Solution Integration

Finance vs. Revenue Management: How Prioritizing Balance Can Accelerate Growth for CPG Companies 

How to Compete Against Amazon’s In-Store Influence

Building a Smart Trade Program: Why CIOs Are Betting on Best-of-Breed When it Comes to Analytics

Disrupting the Disruptors: What CPG Companies Can Learn from Disney’s Push Away from Netflix

Millennials Aren’t Destroying CPG Brands, But Creating New Opportunities

How Spreadsheets are Causing Your Fiscal Frustration

2017 Roundup: Best Blogs

What To Do With Your Trade Investment Amidst the Retail Apocalypse

Come Together: How Trade Promotion Optimization Unites People and Processes

Asking the Right Questions When Choosing a TPM/TPO Platform

Store Closures, Shrinking Shelf Space and Low-Cost Competition. Oh my!

This won’t be the year that you cut trade investment, but it can be the year you start believing in it

4 Steps to Becoming a Trade Marketing Game Changer

Financial Leadership in the Age of Analytics

Whose Project is it Anyway?

Are CPG Manufacturers’ Insights Being Left in the Grocery Store Parking Lot?

5 Ways CPG Companies Can Manage Change When New Technology Initiatives Ask People to Think Differently

Budgeting Boomerang: How today’s CPG leaders are using analytics to return more from their trade promotion investment

Terry Talks: The Changing CPG Environment

4 Myths About Trade Promotion Optimization that Are Jeopardizing Your Trade Investment

Trade Promotion Cost Cutting Does Not Need to be Your Only Option

5 Goals CPG Executives Can Accomplish With a TPO

Search for Enterprise Answers Often Leads to Enterprise Agony

Is Your Organization’s Focus on the Past Threatening its Financial Future?

CPG Companies Need to Break Up Not Only Data Siloes, But People Siloes to Have Successful Strategy

Terry Talks: Three Things New Trade Marketers Need to Know

Quantifying the Cost of the Status Quo

The Logical Step You Need to be Taking in Your Trade Planning

The Importance of Leadership Driven Analytics

Problems and Solutions: Overcoming Turmoil with Joint Business Planning

Amazon’s Purchase of Whole Foods Provides Uncharted Collaboration Opportunity for Manufacturers and Retailers

Why Confusion About Trade Technology Capabilities May Be Delaying Achievable Growth

Advancing Your Business with Analytics

What CPG Companies Can Learn from Netflix About How to Use Analytics

CPG Leaders Turn to Data for Revenue Answers, But Are They Finding Them?

Trade Optimization ROI will be Measured in More than Just Dollars and Cents

How to Successfully Turn Data Influx into Data Insight with Predictive Analytics

Why Small Changes in CPG Trade Marketing Promotions Can Lead to Big Results

What is the Role of Trade Investment in the Zero-Based Budget Driven CPG Sector?

Are You Prepared to Reach Your Full Potential with Predictive Analytics?

How Does a Company Optimize Promotions When They are Drowning in Data?

Why CPG Leaders Are Taking a Hands-On Approach to Technology

Hindsight v. Foresight: Going from Passive Observation to Active Promotional Planning

5 Ways Trade Process Automation Will Improve Investment Productivity and Performance

How to Nurture a Healthy Trade Investment – Part 2: Treatment and Preventative Care

Hunter or Prey... Why Trade Optimization is Critical to M&A in the CPG Industry

How to Nurture a Healthy Trade Investment – Part 1: Diagnosis

Are You Afraid of Your Data?

Looking to Stay Ahead of the Competition? 3 Questions CPG Execs Need to Answer Before Pursuing Analytics

Managing the Future Through Data-Driven, Fact-Based Decisions Cultivates Crucial Trust Between CFOs and Their Finance Departments

How Trade Promotion Analytics Can Unpack Potential for Profit and People

More than Just Spending: Why Turning Trade Spend into Trade Investment is Crucial for CPGs

Becoming an Industry Leader: How to Transform Trade Marketing with Analytics

An Analytics Revolution Resolution

Solving Analytics Mysteries with Innovation

Living on the Edge: How to Build Better Financial Guardrails with TPO

How Analytics Integration Brings Transparency

Why is optimization a game changer for CPGs?

TPO = Trade Promotion Opportunity

CPG Companies Need “Better” Before “New” When it Comes to Promoting Growth

7 Ways to Take Control of Your Trade Marketing

How to Solve Trade Marketing Problems Surrounding FP&A (Failure to Produce Answers)

How to Turn Your Data Pain into Analytics Gain

Don’t Make These 5 Mistakes in Your Trade Marketing Plan for 2017

3 expectations of analytics driven financial review

Two Peas in a Pod – Trade promotion optimization helps CPGs move toward Portfolio optimization

How to Keep Your Business in Shape with Analytics

Tips for Demystifying Trade Marketing Spending

Man v. Machine: Where Do I Fit In in an Analytics Driven World?

Not my job? Or is it? More CFO’s are leading analytics initiatives.

4 Ways to Ignite Your Trade Marketing Program

Can analytics map a clear path for CPG growth?

21 vs. 79: Where do you fall?

Breathing New Life into Trade Marketing with Optimization

Growth Over Savings? How CFOs prioritization of trade marketing can evolve with analytics

Analytics Driven Optimization Starts with a Hike Through the Data Weeds

The Future of Analytics is Here: It's Time for a Trade Promotion Optimization Solution

Trade Promotion Programs Prime Opportunity for CPG Innovation

4 Must-Haves to Achieve Trade Promotion Optimization

Are CPG Manufacturers Ready for the Retail Analytics Revolution?

Big Predictions for Predictive Analytics

Making Metrics Matter: 6 data points you need from a TPO

Can brand profitability be saved from cannibalization?

Where will the push for analytics-based planning and analysis come from in your organization?

Revenue Management Initiatives Driven by TPO Ignite a Competitive Advantage - Part - 2 of 2

Fear of disruption limits CPG abilities to stay competitive - PART 1 of 2

Is an On Premise Solution Practical in Today's Secure, Agile, SaaS Environment?

3 myths holding your trade department back from trade promotion optimization

Can CPG companies overcome the stigma of ineffective of trade promotion?

Optimization is more than a trade promotion’s practice; it is an organizational shift

Trade Promotion Optimization Helps Avoid Data Stagnancy

Do you know your “Power User” to “Power Loser” Company Ratio?

The Joint Business Planning Train Has Left the Station… Are You on Board?

Analyze This (in Less Time)

Data Integration Allows For TPO Responsiveness

T-Pro and Digital Disruption: Adapting to a Changing World

CPG Marketers: Are you ready for the Knowledge Economy?

The Silent Killer in CPG

7 Things CPG CFO’s Need to Know about Trade Promotion Optimization Software

Is the spreadsheet a silent killer to your organization?

Disparate & Non-integrated Silo of Data Sources Create a Challenge

The Consumer Goods Sector is Mature & Realizing Significant Margin Compression

Asking the Right Questions When Choosing a TPM/TPO Platform