T-Pro Solutions Best Practices Blog

How Predictive Analytics is Defining the Future for Tomorrow’s CPG Finance Leaders

Trade spending in today’s Consumer Goods companies is more often under a microscope than ever before. The days of “make the number at any cost” have evolved to “-formulate the optimal number that we need to attain and develop the strategy to get us there.” With this, the responsibility of...

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Begin with the Base: Building the foundation for accurate post-event analysis and planning

When we sit down with prospective clients, there are common frustrations that lead them to seek out a solution – better post-event analysis, need to quantify promotional ROI, more controlled and profitable planning processes, etc. However, none resonate with CPG sales and marketing professionals...

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3 Ways Predictive Analytics Helps CPG IT Leaders Have the Most Impact

 Today’s Consumer Goods IT Leaders are expected to be aligning technology investment with business objectives. Doing so requires them to balance expense, resource demand and implementation risk with organizational improvement and revenue potential. With such a saturated inbox and plentiful...

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To Find Margin Points, CPG Executives Must Prioritize New Opportunity and Measurable Improvement

“Big food companies are experiencing anemic growth thanks to changing consumer tastes, toward more-healthful and less-refined foods, along with rising retailer fees and trucking costs eating into profits this year,” according to Wall Street Journal reporters Heather Haddon and Annie Gasparro in...

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CPG CAGNY Announcements Balance Risk and Reward in the Hopes of Spurring Growth

As executives of the leading consumer goods companies gathered for the annual Consumer Analyst Group of New York conference in Boca Raton recently, there was no shortage of strategies to spur growth – new product innovation, e-commerce prioritization, acquisition rumors, and more. While these...

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What CPG Companies Can Learn from Wayfair’s 3D Modeling Feature

The concept of “try before you buy” has exploded. Consumers can utilize digital modeling to try on makeup or even see how furniture would look in their home, as seen in Wayfair’s “View in Room 3D” feature. This means consumers no longer have to risk taking a guess that ends up being a...

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Walmart is offering up more data. But can CPG companies do anything with it?

“Inventory missteps are a chronic drain on retail sales and earnings,” states Forbes contributor Barbara Thau in her post, “Walmart's Supplier Mandate: Replenish Shelves Faster, And We'll Turn Over Customer Data”. As a result, Walmart is trying to combat the cost of empty shelves by offering a...

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It Takes an Army! Or Does It? The Reality of TPO Solution Integration

Today’s IT leaders are in the difficult position to maximize opportunity and progress with a reduction in expenses and resources. Make the right choice and impact the entire organization, but make the wrong choice and tie yourself to a never-ending project that results in a virtual black hole of...

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Finance vs. Revenue Management: How Prioritizing Balance Can Accelerate Growth for CPG Companies 

Budget vs. Strategy. Past vs. Future. Expense vs. Investment. Due to two different ways of looking at trade investment, finance and revenue management teams within CPG companies can sometimes face unclear priorities. As a result, the focus is on reconciling expenses and minimizing spending rather...

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How to Compete Against Amazon’s In-Store Influence

In 2017, Amazon’s purchase of Whole Foods sent the grocery industry into an uproar. It seemed that the ecommerce mogul was changing the rules of the game, thanks to their ability to implement low prices and push private label. Analysts now speculate that in 2018, Amazon may move onto Target as...

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