TRADE PROMOTION EXCELLENCE
Improve every aspect of your trade promotions
Create the right promotions for the right customers with better planning, optimization, execution and analysis tools. Our TPx solutions help retailers and foodservice providers manage trade spend, increase efficiency and provide insight into where promotional efforts offer the most benefit for the business.
TELUS Trade Promotion Management
Boost your trade promotion profitability
View productMake sure you profit from every promotion. TELUS Trade Promotion Management can simplify planning and execution for every aspect of your promotional strategy across both retail and foodservice.
- One end-to-end TPx solution from planning through to execution
- Plan promotions with target setting, volume forecasting and trade terms
- Execute with accrual, settlement and post-event analysis tools
TELUS Trade Promotion Optimization
Make your next promotion even better
View productGain a deeper understanding of your promotions. Get the tools to measure and optimize your promotional plans to drive ROI and improve volume, revenue and margin.
- Predictive analytics drive new strategies and boost promotion performance
- Improve forecasts with a selection of modeling techniques
- Determine promotion uplifts against a true baseline model
